Senior Digital Marketing Specialist

Qualifications

A university degree in Business, Marketing, or a related field

Minimum 4+ years of experience in digital marketing

Preferably knowledge of crypto sector

Experience managing SEO and website strategies as well as developing social and paid media strategies

Expertise in managing digital marketing campaigns across various channels such as Google Ads and other platforms

Good knowledge of web analytics tools

Strong project management skills and ability to manage multiple campaigns simultaneously

Experience in managing and tracking digital marketing budget and reporting

Tracks KPIs and distributes budget accordingly

Experience in Project Management

Previous experience in an agency and start-up / scale-up environment is a plus

Responsibilities

Manage, review, and perform daily account responsibilities associated with key platforms (Instagram, Twitter, Youtube, Facebook, Tiktok, Google Search, Google Display etc.)

Deliver excellent operational, optimization and reporting skills with team

Familiar with Google Analytics and Google Tag Manager

Managing all other supportive digital marketing tools such as SMS, Push Notification, and Email marketing with hands-on approach

Track digital investments and results according to yearly plan

Self-motivated and eager to learn about technological developments

Follow the crypto sector platforms and benchmarks for all sectors and new market trends

Personal Specification/Skills

Ability to work independently with minimal supervision

Team worker, problem solver and decision maker

Strong communication and analytical thinking skills

Openness to feedback

Good in interpersonal relations

A passion to learn and keep up with the cutting edge technologies

A maker/builder mentality

Being obsessively detail oriented

Job Category: Dijital Pazarlama
Job Type: Full Time
Job Location: İstanbul

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